Analytics
Understand your campaign performance. Covers tracking codes, QR codes, pURLs, UTM parameters, delivery status codes, and campaign reporting.
Analytics FAQs
- Where do I find the analytics?
- Why aren’t my stats updating?
- What pages can be tracked in Postalytics?
- What’s the difference between the home page dashboard and the campaign dashboard?
- Where can I find the terms and definitions for each of the dashboard stats?
- What is test mode?
- How do I download or run reports?
- How does the tracking work?
- What Is A pURL? and 6 other quick pURL Q&A’s
- Why would I want to purchase a vanity domain if there is a free domain?
- Can I re-use the same vanity domain for multiple campaigns?
- Does the QR code work like a pURL?
- What do I need to set up a pURL or QR Code?
- How much extra does it cost for pURLs and/or QR Codes?
- How do I know my pURL or QR Code is set up correctly?
Analytics & Reports
Postalytics Tracking Code
Tracking and Status Codes
Using Domains pURLs and QR Codes
- Online Response Tracking: pURLs, QR’s & Domains
- Domains
- Domains For Redirecting pURLs and Personalized QR Codes
- Purchase Vanity Domains For Direct Mail
- pURL Format and Structure Guide
- 5 Easy Steps To Create pURLs In Postalytics
- QR Codes
- How To Use QR Codes In Postalytics
- How To Test Your pURLs and QR Codes